What is an elevator pitch? In 20 seconds or less it is explaining what you do for a living. It is hopefully interesting enough where the person you are giving it to will be intrigued and will ask you for your business card.
Successful entrepreneurs try to give their elevator pitch twice a day. It is best done face to face but over the phone can also be successful. This means most good business owners will need to be talking with a few new potential clients every day. A good way to start a conversation, which can lead to an elevator pitch, is to ask others what they do for a living. Generally they will ask you the same question.
Be prepared by always having a couple business cards with you.
Good successful business owners will market themselves or their companies 1 to 2 hours every day. If you are not talking with customers, clients or people on a daily basis you need to get out of your comfort zone and do it. Remember 2 elevator pitches a day will keep the doctor away.
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